Smart workplace, productivity and creativity require a new perspective on the workplace.

The workplaces today is not just the place where we work, it also determines how we work and under what conditions. The workplace is undergoing radical change. The static idea of a traditional office environment is no longer sufficient and digital technologies are increasingly breaking down physical barriers that tie work to a specific location.

Tomorrow’s workplace – and ideally also today’s – revolves around autonomy and choice, for smart work and secure collaborations. A successful smart workplace strategy needs to focus on the challenges in the office, outside of it and on the way there. Without any compromises for security and/or efficiency.
In these digital times, creative professionals attach a great deal of importance to the devices that reflect their work style, as well as their lifestyle. Attracting and retaining such talents obliges companies in the digital economy to select solutions (CCD) that meet these new needs.

Creating a smart workplace and keeping it relevant is therefore not an easy task.
One of many for a lot of entrepreneurs, with an additional few unique challenges for the creative sector. Fortunately entrepreneurs can count on partners who do more than just shipping notebooks and installing databases.

Checklist for the smart workplace

At the office, at home or on the road, the one perfect workplace for every user and/or entrepreneur… does not exist. The varied and often unique ways in which they respond to a dynamic, digitalising economy constitute a challenge for professionals and entrepreneurs alike.
Fortunately there are still a few basic conditions that must be met by the modern smart workplace. We will summarise the most important ones for you below and make some practical suggestions.

The smart workplace…
1 … is reliable.

It is no longer enough for your devices and peripherals to simply work or be up-to-date. They must display the quality expected by a professional from a partner in creative and productive ambitions. The improved smart workplace is the extension of thinking and doing processes. This makes every shortcoming, every disruption, waiting time or weaker connection – no matter how small – an interruption to this creative and productive flow.


2 … is secure.

No fewer than 56% of companies indicate that their security approach has a negative impact on productivity. Not only do employees need the tools and devices that protect both themselves and their company, but those same tools and devices must also allow them to work (together) as seamlessly as possible. On the road, in the office, at home or on a customer’s site.


3 … puts people first.

As with all the better innovations, the smart workplace is there to serve people and not the other way around. In what we call the ‘human-centric’ approach today, the focus in functional design is on the user/employee/professional. They are immediately recognised as the company’s most important asset.


4 … is sustainable.

Companies nowadays can no longer afford to neglect the matter of sustainability. It is not only good for the planet or a green image. According to IDC analyst Vernon Turner, organisations that have an environment plan in which e.g. energy use is tracked, generally seem to be better run than their competitors who are not active or are less active in that respect.

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